Tenet Healthcare, the second-largest healthcare network in the U.S. needed an on-line presence to service their member hospitals, employees, investors and the public. The challenge was to create a cohesive graphic appearance for the corporate web site, as well as for all local hospitals, while allowing each hospital a feeling of individuality.

Development Role:
- Project Manager
- Information Architect
- Interface Design - 40%
- HTML Programming

This design comp illustrates our creative vision for the new Farmers' web site. The design concept focuses on Farmers' marketing campaign and tag line: "Getting you back to where you belong". To that end, the main graphic would contain a series of images that depicts everyday people returning to "where they belong".

Development Role:
- Interface Design

This site was designed to make the topic of retirement planning more approachable, comprehensible, and most importantly, enjoyable. The creative approach leveraged some famous icons, namely the angel and devil consciences that sit upon a person's shoulders. These characters and others helped guide visitors through this friendly site illustrated in a light and whimsical motif, and designed to appeal to a broad demographic.

Development Role:
- Creative Strategist
- Interface Design